Atlanta, GA, May 9, 2023 – Atlanta DTH (ADTH) today announces that it will be the first vendor to produce officially certified NEXTGEN TV upgrade accessory receivers. The ADTH NEXTGEN TV Box is powered by Tolka ATSC 3 Stack software. Working in collaboration with Pearl TV’s FastTrack program, Tolka Telecommunications Corporation ensured that the ADTH NEXTGEN TV Box meets the requirements of the Consumer Technology Association NEXTGEN TV logo program and the expectations of ATSC 3.0 TV broadcasters. Designed for use with household TV receivers, set-top boxes, in-car receivers, mobile phones, tablets or computers, Tolka ATSC 3 Stack enables television viewers to experience NEXTGEN TV free-to-air television programs on Android and Linux platforms.
“On behalf of the nation’s broadcasters who are spearheading the introduction of NEXTGEN TV channels throughout the country, we delighted to recognize Tolka for its expertise in developing a software stack that can power the ADTH upgrade accessory receiver,” comments Anne Schelle, Managing Director of Pearl LLC, a business organization promoting the interests of more than 820 network-affiliated U.S. television stations. “The TV industry is eager to promote the advantages of NEXTGEN TV – including enhanced audio and video – and the addition of an affordable set-top device with the official NEXTGEN TV certification opens new avenues for broadcasters and for the millions of viewers looking for an easy upgrade solution. It’s as simple as connecting the power, an antenna and an HDMI cord with the new ADTH device. And this is just the first of several products that are coming for viewers who are hoping to enjoy the enhanced NEXTGEN TV experience.”
NEXTGEN TV certification services and tools are provided by Resillion (formerly Eurofins Digital Testing) on behalf of the CTA and the NAB which joined forces in 2019 to launch the innovative logo program. “We congratulate ADTH and Tolka for being the first accessory device to be NEXTGEN TV certified,” says Dr. Bob Campbell, Director of Engineering at Resillion. “The NEXTGEN TV logo is essential to maximize device sales, demonstrating compliance to the standards and giving consumers confidence in a product. We hope to support many more products to carry the mark in the coming months.”
“We would like to thank Pearl TV, the Consumer Technology Association, the U.S. National Association of Broadcasters and Resillion for their efforts in promoting NEXTGEN TV as a major step in the advancement of broadcast television standards across the USA,” adds Alex Day, Tolka Telecommunications’ Vice President of Business Development “NEXTGEN TV offers a major advance in terms of viewer experience, including 2160p 4K UHD video resolution, 120 Hz frame rate, high dynamic range, wide color gamut and cinema-quality audio. It is already accessible in 60 percent of homes across the USA and expected to reach 75 percent of American viewers by December of this year.”
The ADTH NEXTGEN TV Box allows ATSC 3.0 NEXTGEN TV and ATSC 1.0 free-to-air television programs to be viewed on any IP-compatible TV display. Housed in a compact unit designed to fit beneath or alongside the display, the ADTH NEXTGEN TV Box comes with ATSC 3.0 and ATSC 1.0 support, ethernet, dual-band Wi-Fi, HDMI, S/PDIF digital audio, and RCA connectors. A wide range of features are supported including an electronic program guide and parental controls. Dolby AC-4, audio description and closed captions can be activated to support viewers with impaired hearing.
The ADTH NEXTGEN TV Box is scheduled to ship in July 2023 and is available now for pre-order on ADTH’s website – https://shop.adth.com/collections/all. The Manufacturer’s Suggested Retail Price (MSRP) for the NEXTGEN TV receiver is $119.99. The receiver is available for pre-order at the discounted price of $79.99 for a limited time.
About ADTH: Atlanta DTH, Inc. is a world-class producer of cable and satellite direct-to-home communications equipment and a developer of innovative telecommunication systems for IPTV, OTT, DTT and other media-related applications. ADTH solutions provide the tools for content broadcasters to expand their service offerings to existing and new customers by allowing them to expand and develop their markets. ADTH strives to meet the technological goals of its customers across the broadcast, telecommunications, and IPTV sectors.
About Tolka: Tolka (www.tolka.tv) is an established and successful producer of cable, satellite, terrestrial and IP media related applications. The company offers broadcast channel owners and online service providers the tools they need to expand and develop their markets. Tolka’s focus is on IPTV, OTT and DTT applications allowing secure content delivery and intelligently targeted advertisement insertion.
About Pearl TV: Pearl TV (www.pearltv.com) is a business organization of U.S. broadcast companies with a shared interest in exploring forward-looking broadcasting opportunities, including innovative ways of promoting local broadcast TV content and developing digital media and wireless platforms for the broadcast industry. Pearl’s membership comprises more than 820 TV stations, including eight of the largest broadcast companies in America: Cox Media Group, Graham Media Group, Gray Television, Hearst Television Inc., Nexstar Media Group, Sinclair Broadcast Group, the E.W. Scripps Company, and TEGNA Inc.
About Resillion: Combining the best-in-class expertise across digital testing, cyber security, content and digital forensics, Resillion (www.resillion.com) brings together over 700 experts with a commitment to delivering the best in testing technologies. We have a strong heritage: you would have known us formerly as Eurofins Digital Testing, Content, Devices and Cyber Security. As Resillion we have the goal to become the global standard for quality assurance within the IoT ecosystem. Our facilities around the world deliver service excellence. We partner with organizations large and small to ensure they can meet the challenges of the rapidly changing digital landscape.