Medialogy Broadcast Expands in South Asia and West Africa  London-based TV production equipment and service provider Medialogy Broadcast announces the opening of a newly-formed sales and support company in India plus an addition to the recently established Nigerian branch which serves the West African region.

Manoj Sharma joins the India office as senior manager, sales, with Dharamveer Grover as pre-sales support engineer. Both are based in New Delhi.

Habeeb Ibrahim joins Medialogy Broadcast as solutions architect and support manager, operating from Lagos, Nigeria, alongside technical sales manager Etukudo Etebom Akpan who joined the company in Q3 2021.

“These new appointments build on a very successful 2021 during which we completed a series of new broadcast system deployments and introduced our service-based archiving platform, ArcPaaS,” says Medialogy Broadcast sales director Ananth Sam. “Manoj Sharma, Dharamveer Grover and Habeeb Ibrahim are all highly accomplished media specialists with more than 40 years of broadcast-related industry experience between them.”

“Medialogy Broadcast is a fast developing group of people who understand how to turn customer aspirations into cost-effective reality based on operationally efficient hardware, services or hybrid solutions,” adds Manoj Sharma. “Their knowledge of computer technology is particularly relevant to today’s IT-centric broadcast industry.”

Manoj Sharma began his career in the telco, IT and broadcast sectors in 1996, including 11 years with CMS Computers Ltd where he developed and managed key government and private accounts. He joins Medialogy Broadcast from system integrator SRSG Broadcast India.

Dharamveer Grover started as a computer support technician in 2007 before joining P7 News channel in 2009 as a broadcast IT engineer. He arrives at Medialogy Broadcast from newsroom automation specialist Karthavya where he was regional support manager.

Habeeb Ibrahim brings to Medialogy Broadcast over 10 years of IT-related experience, commencing as IT support officer at Intercontinental Bank plc and progressing through media organisations such as Globacom, Bloomberg TV Africa, Consolidated Media Associates and, from Q1 2018 to Q4 2020, Echolab where he served as broadcast IT manager.

Medialogy Broadcast’s newly incorporated SAARC HQ office is at the centre of New Delhi’s commercial, business and communications district. It is a British era zone in the heart of the city, Connaught Place opposite the British Council building.