Next week at the Media Production & Technology Show (MPTS) in London, Limecraft will step into the spotlight at Stand F70 to unveil its latest innovations under the 2025.3 platform update. With the evolving needs of media producers front and centre, Limecraft’s appearance at Olympia promises to be more than just a product showcase—it’s an invitation to experience smarter, faster, and more intuitive content production.
Occupying a strategic position in the cloud-based production and collaboration market, Limecraft continues to push boundaries with its integrated approach to media asset management and production automation. For MPTS 2025, the company is set to demonstrate the core enhancements packed into version 2025.3, designed to make even the most complex workflows feel seamless. These new features, aimed at both broadcasters and production teams, expand on Limecraft’s well-established capabilities with significant refinements across the board.
Attendees visiting the Limecraft stand can expect hands-on demonstrations of the latest in media intelligence, a component now deeply woven into the heart of the platform. Built with AI-powered automation at its core, Limecraft’s media intelligence functionality offers improved content tagging, speech-to-text accuracy, and scene recognition—empowering producers with richer metadata and faster content discoverability. This level of automation is particularly vital for organisations managing large volumes of multilingual or fast-turnaround media.
Another key focus at MPTS will be Limecraft’s advanced production workspaces, an area that continues to evolve in response to the shifting dynamics of hybrid and remote production. The 2025.3 update introduces a more streamlined interface for real-time collaboration, making it easier for distributed teams to review, comment, and make editorial decisions without the typical bottlenecks that plague traditional post workflows.
The delivery workspace, also receiving a major update, now supports even more custom delivery rules and tighter integrations with popular distribution platforms. This allows users to automate packaging and delivery of content to multiple endpoints, eliminating repetitive manual tasks and reducing turnaround time significantly.
Perhaps one of the most strategic updates in 2025.3 is the enhancement of actionable insights—giving production managers and executives a clear, data-driven view of their workflows. With better dashboards, improved reporting granularity, and alerts for inefficiencies or bottlenecks, Limecraft is offering not just tools, but oversight and control. This positions the platform not just as an operational asset, but a strategic one.
Limecraft’s presence at MPTS is also a signal to the broader industry: flexibility and efficiency are no longer optional. In an environment where turnaround times are shrinking and content demands are rising, the need for end-to-end systems that are both powerful and easy to use has never been more pressing. By focusing on simplification without sacrificing depth, Limecraft aims to meet that demand head-on.
Whether you’re a longtime customer or exploring new tools for modern production, a visit to Stand F70 offers a chance to experience the future of media production first-hand. For those unable to attend, Limecraft is also offering the option to schedule meetings in advance or connect remotely for personalised walkthroughs.
As MPTS continues to cement its role as a key event on the broadcast tech calendar, companies like Limecraft are redefining what production technology can do—and how much faster, smarter, and more collaborative it can become.
Click here to book a meeting.
